
The popular feature of Apple Music called Spatial Audio will be available in cars for the first time. Mercedes-Benz has announced that starting today, it will add the Apple Music service with spatial sound to some of its cars. However, supporting this feature will be costly.
Mercedes-Benz and Apple announced in a press release that Apple Music with spatial audio will now and initially be integrated with the MBUX infotainment system in the Mercedes-Maybach S-Class, EQE, EQS SUV, EQS and EQE SUV models. This tool is provided to the mentioned cars if Burmester 3D or 4D audio system with 31 speakers is used. The use of these systems increases the price of cars by 4550 and 6730 dollars, respectively, at the time of their purchase.
These systems provide the possibility of playing sound with superior studio quality in any concert hall and creating a completely immersive listening experience with a unique, multi-dimensional and very clear sound. Oliver Shuser, the senior vice president of Apple Music and Beats, issued a statement promoting this new partnership. He said:
“Sound quality is very important for Apple Music. For this reason, we are very excited to work with Mercedes-Benz. As a result of this collaboration, Apple Music with spatial sound capability is implemented natively in a car for the first time. Spatial sound is revolutionizing the way artists create content and fans listen to music. It is impossible to describe such an experience in words. You have to listen to the music in person to appreciate its stunning quality. Now we have more opportunities with Mercedes to create a completely immersive music experience for our customers around the world.”
This is the first time that the Apple Music service with spatial sound is extended to car infotainment systems. Apple unveiled this feature for the first time last year along with the ability to support lossless playback. All Apple Music subscribers have access to spatial audio and lossless playback at no additional cost.