Samsung has used the purple bell model for several generations of its Galaxy S series phones. As Galaxy S8 and Galaxy S9 phones, they were launched in the past with Orchid Gray and Lilac Purple color models, respectively. Now, the only smaller model of the Galaxy S22 family has been introduced with a new color model called Bora Purple.
Bora is a Korean word to describe the color purple. So the new color model is named Bora Purple. But now let’s take a closer look at this color model. The glass layer used in this model has a matte appearance and its shiny aluminum frame is painted with the same color. This issue makes the new color model different from the original and exclusive sample previously offered on the Samsung.com website. The previous purple colored model uses a prominent purple colored frame and camera module. This pattern is more similar to the Pink Gold color model, and in it, the coloring of the frame and the back glass matches the overall color tone of the device.
Samsung Galaxy S22 with Bora Purple color will be available on August 10th and at the same time as Samsung’s upcoming foldable phones named Galaxy Z Fold 4 and Galaxy Z Flip 4 will be available. The new color model will be available to customers through Samsung.com and select retailers. This color model will be launched with the same pricing as other options. Therefore, the purple version of the Galaxy S22 will be available with a price tag of 850 euros in the European market and 800 dollars in the United States.
According to rumors, the upcoming Samsung Galaxy Buds 3 Pro (which will be announced during the upcoming Galaxy Unpacked event on August 19) will also be available in Bora Purple color model.
New purple color model (Bora Purple) for Samsung Galaxy S22
Sonya Chang; The vice president of the global marketing group known as MX Business in Samsung Electronics commented: “The Bora Purple color model evokes a feeling of optimism and peace despite its pastel and neutral coloring. This option will present a wide world in front of them by offering new choices to the customers. Regardless of your taste and long-term passion for the color purple, the Galaxy S22 in Bora Purple is designed to capture your attention. Now we are excited to introduce the Bora Purple color model for the Galaxy S22 first, and then later this year we will be unveiling this color model for other new Galaxy devices.”
Samsung is very fond of purple color / Galaxy S22 in Violet and Pink Gold color models